THE LIBERTY BOUTIQUE HOTEL, ROME

BACKGROUND

The Liberty Boutique Hotel opened its doors for the first time in December 2017. Boasting a rooftop restaurant, bar and meeting rooms, this luxury 4 star Hotel will become a benchmark for all in the coming years.

PROJECT GOALS

The goal of The Liberty Boutique Hotel was to create a modern and unique website with a flexible booking system and channel included that allowed them to maximise direct sales.

FISHEYES AND THE LIBERTY BOUTIQUE HOTEL

Fisheyes launched the website for The Liberty Boutique Hotel before it's opening so that the hotel website would be able to hit the ground running. This proved to be a wise choice as the hotel has proved extremely popular with both the corporate and leisure markets. The initial results have been phenomenal, and the website has managed to seriously compete with the OTA's.

RESULTS

The hotel website and channel manager have proved vital to the hotel allowing them to exceed all expectations in the first 6 months of opening.

SUMMARY

The owners of the hotel chose Fisheyes to launch their multimillion euro property. This choice has proven to be a major success for the hotel as they have managed to obtain exceptional occupancy rates and direct sales numbers which normally are seen after years of marketing.